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Marketing Communications Specialist III (HMC) - 39669 - (US-VA-Richmond - 23298)
Minimum Education: Tech School Job Type: Full Time Email this job to yourself or to a friend | Job Match Test | Resume Guide
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is a proud member of the WellPoint family of companies and is recognized as one of the top disease management companies in America. We help members navigate the various complexities of health care ? from costly and often debilitating medical conditions that increase health care costs to wellness programs that help prevent them.
Bring your expertise to our innovative, achievement-driven culture, and you will discover lasting rewards and the opportunity to take your career further than you can imagine.
Responsible for leading the development and implementation of major communication initiatives typically requiring the integration of multiple communication platforms. Primary duties may include, but are not limited to: Analyzes customer needs and business objectives and develops communication objectives, strategies and tactics for successful project/program implementation. Consults with business leaders to identify business objectives and recommend communication strategies and implementation approaches. Develops, implements and manages communication plans which incorporate communication objectives, strategies and tactics. Develops budget and negotiates services with outside vendors as required. Oversees the approval of materials through the Bureau of Insurance. Evaluates the effectiveness of communication plans, strategies, copy, materials and recommends appropriate changes. Identifies improvement/efficiencies that support operational excellence. Mentors other communication specialists and support staff. Requires BS/BA, 8 years experience; or any combination of education and experience which would provide an equivalent background. Health industry experience preferred.
Skills:
Requires BS/BA, 8 years experience; or any combination of education and experience which would provide an equivalent background. Health industry experience preferred. WellPoint is ranked as one of America's Most Admired Companies among health insurers by Fortune magazine and is a 2009 DiversityInc magazine Top 50 Company for Diversity.
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