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| Click here or scroll down to respond to this candidateCandidate's Name Jr
PHONE NUMBER AVAILABLE; EMAIL AVAILABLE
https://LINKEDIN LINK AVAILABLE
EDUCATION
The University of Texas at Dallas
Graduation: December Street Address
B.S, Marketing
GPA: 3.0
BUSINESS EXPERIENCE
HiEd, Inc. - Plano, TX
August, 2013 - Present
Marketing Coordinator
. Managed marketing initiatives for 4 campus technology retail stores.
. Collaborated with Apple Computer to create and implement quarterly
marketing action plans designed to increase unit sales.
. Spearheaded consumer promotion initiatives.
. Designed marketing materials (In-store signage, posters, advertisements,
website banners, email newsletters, brochures).
. Strengthened university relationships with our campus retail stores by
increasing involvement in on-campus events.
. Developed email marketing strategy and analyzed metrics.
. Streamlined social media efforts by integrating social media platforms
with Hootsuite, a social media management tool.
. Created social media strategy designed to increase consumer interaction
with our brands.
. Implemented a strategy that measured the effectiveness of our marketing
efforts to better determine how to use our marketing budget.
Sales Associate September,
2012 - August, 2013
. Interacted with customers on a daily basis.
. Advised customers with technology solutions that would best benefit them
based on their situation.
. Responsible for merchandising on the sale floor.
ACADEMIC PROJECTS
Capstone Marketing August,
2014- December, 2014
. Analyzed Audi's business practices and created a 7 page report with
recommendations on how to improve their global market share
. Designed and delivered a presentation educating 50 students on Audi's
business practices and recommendations on how to better improve their
operations.
Consumer Behavior
January, 2014- May 2014
. Developed a 9 page report on the UT Dallas Office of Sustainability
department and their student involvement
. Delivered a presentation on how to better improve student involvement
and awareness for the UT Dallas Office of Sustainability
Product and Brand Management January, 2014-
May 2014
. Created a 16 page brand audit on Fossil, Inc. examining their current
business processes and brand strength.
. Analyzed Fossil's current brand equity and developed recommendations on
how they can better strengthen their brand in the minds of their
consumers.
ORGANIZATIONS
American Marketing Association, The University of Texas at Dallas
October 2014 - Present
ADDITIONAL INFORMATION
Technical: SEO, Google Adwords, Microsoft Office, Illustrator, Photoshop,
Dreamweaver, InDesign, Acrobat Pro, Premier Pro, Hootsuite, Bluehornet
Email Tool, SquareSpace, Wordpress, FaceBook, Twitter, Google+, C3
Certification
Languages: Fluent Spanish
Eligibility: USPR - Eligible to work in the U.S. with no restrictions
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