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Title Marketing Director
Target Location US-IA-Pleasant Hill
Email Available with paid plan
Phone Available with paid plan
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Candidate's Name
Pleasant Hill, IA Street Address
EMAIL AVAILABLE - PHONE NUMBER AVAILABLE

Willing to relocate: Anywhere
Authorized to work in the US for any employer


WORK EXPERIENCE

Marketing & Sales Director
CRMS Communities - Des Moines, IA - July 2016 to Present
Creating standardized marketing practices, procedures, and specific advertising.
PR plans to achieve organizational goals and objectives. Responsible for planning marketing-related projects,
managing external marketing partners and vendors. Increasing organizational awareness through marketing
initiatives. Analyzing data and estimating demand for services, and identify potential markets and devise plans
to deliver the appropriate message. Over-seeing and participating in the admission process from start to finish.
CRM Administrator, Relationship management experience w/BILD system converting sales leads to closings.
Cerner, Citrix Manager

(PRN) Patient Care Technician
Story county hospital - Nevada, IA - April 2010 to Present
*I worked full time here 4/2010- 8/2014 and then went PRN when I started working at MGM

Responsibilities
Strong clinical skills in assessing vital signs and providing pre- and post-operative care, and long term clinical
relationship.
Adhered to safety guidelines, completed all mandatory education in a
timely manner
Ensured the accurate, timely flow of information by maintaining patient
records and updating charge nurse on patients' status
Complied with HIPAA standards in all patient documentation and interactions.
Supervised and trained new members to the team
Recruited new team members through social media and community
sourcing.
Provided excellent customer service when taking inquires, doctor calls,
talking to emergency officials, families, and residents

Marketing & Sales Director
Preferred Care Partners Management Group - Granger, IA - October 2015 to March 2016
Responsibilities
As the Marketing & Admissions Director I oversee and review in-patient/out-patient functions, bed/room
assignments, and completion of paperwork for entering patients. I also enter referrals into a tracking system
that we use to analyze sales/admits. I work with Social Workers, facility Nursing, and Business office to ensure
appropriate patient placement. Confirms that all insurance benefits coverage meets standards of admission
as dictated by corporate policy. I also work with and do Business to Business type Sales and Marketing as
well as Events that will lead to future business and business relationships. Providing tours, information, and
meet and greets with appropriate departments to visitors to the facility.
Accomplishments
Coming into a new position I analyzed the short comings of the admissions process to update the facility so
they would meet requirements of accepting confidential information. I had this done the first week on the job.
If I didn't do this, this company would of no longer been sent referrals the "old" way" therefore creating a great
loss in revenue so I made it top priority.

Skills Used
*Develops and implementing strategic marketing plans, sales plans, and forecasts to achieve corporate
objectives for services.
*Develops and manages sales/marketing operating budgets.
*Plans and oversees advertising and promotion activities including print, online, electronic media, and direct
mail. Represents company at trade association meetings to promote product.
*Meets with key clients, assisting sales representative with maintaining relationships and negotiating and
closing deals.
*Analyzes and controls expenditures of division to conform to budget requirements.
*Communication Proficiency
*Customer/Client Focus
*Leadership/Management
*Presentation Skills/Events
*Problem Solving/Analysis
*Results Driven
*Strategic Thinking
*Building inspection/maintenance
*Team building
*Market to Market Outcomes
*Technical Experience:
Microsoft Word, Excel, Power point, Multi-line phone system, Outlook, Citrex, Epic, EMR, CRM Administrator,
AHT
PCC, esolutions (Mecca checks)

Marketing & Sales Director
MGM Healthcare - Norwalk, IA - July 2014 to October 2015
Director of Marketing & Placement Coordinator
MGM Healthcare - Norwalk, Iowa

*I was also given the title of Social Services Director in March 2015 while Over-seeing Marketing & Admissions*

Cultivating meaningful relationships with not only the community but with the staff; providing education
and resources to community supports; developing, executing and achieving territory marketing goals;
possessing advance knowledge of wellness and healthcare supports; addressing needs of diverse populations;
ability to adapt to communication needs of clients and situations; demonstrated excellence, efficiency, and
effectiveness in task performance; bringing compassion, integrity and excellence to program development and
implementation.

*B2B Marketing Public
*Community Relations
*Clinical Supervision
* Interviews
* Internet Recruiting
*Employee Relations
*Job Fairs
*Training
*Excellent Customer Service
*On-boarding
*Continuum of Care from referral to d/c and followup after
*Coordinate and oversee all interactions with outside/inside relations.
*Excellent clinical sales skills
*Team Marketing
*Managerial Supervision of a 101 bed facility that has on average 83
residents, with around 90 total employees, including 33 apartments in assisted living.
*Support and education on Medicare, Medicaid, Pvt. Insurance, including
*Elderly Waiver
*Reaching target sales goals and exceeding them since first week of hire.
*Conducting one on one contacts through referral sources, maintaining
relationship, fast follow up, and close contact to allow good
communication
*30 min call back rule
*Sourcing through volunteer work, calls, luncheons, company invite
appropriate referral base for the facility
*Providing tours, information, and meet and greets with appropriate
departments to visitors to the facility
*Setting up and implementation of Job Fairs and advertisement
*Maintain close relationships with the community and promote the community to be involved with the facility
*Inform all Department Managers of the activities for the day and what
is being coordinated throughout the day
*Close contact with Regional Directors daily
*Promote and Provide excellent Customer Service
*Maintain Superior Patient Confidentiality
*Clinical chart review
*Excellent organization skills and time management
*Provide record of all sales calls, expenses, admit, d/c's for a 101 bed
facility including a 33 apartment assisted living.
*Enthusiastic to help others achieve their goals.
*Assist and facilitated patient discharges which included coordinating the right services to achieve success
after discharge.

Technical Experience:
Microsoft Word, Excel, Power point, Multi-line phone system, Outlook, Citrex, Epic, EMR,
PCC, esolutions (Mecca checks)

*Coordinate Events In both buildings to build close relationships with residents, the community, and with
outside businesses

Patient Care Technician
Story County Hospital - Nevada, Iowa April 2010-March 2015
Strong clinical skills in assessing vital signs and providing pre- and post-operative care, and long term clinical
relationship.
Adhered to safety guidelines, completed all mandatory education in a
timely manner
Ensured the accurate, timely flow of information by maintaining patient
records and updating charge nurse on patients' status.

Complied with HIPAA standards in all patient documentation and interactions.
Supervised and trained new members to the team
Recruited new team members through social media and community
sourcing.
Provided excellent customer service when taking inquires, doctor calls,
talking to emergency officials, families, and residents

Patient Care Technician
Deerfield Healthcare Center - Urbandale, IA - December 2007 to April 2010
Strong clinical skills in assessing vital signs and providing pre- and post-operative care, and long term clinical
relationship.
Adhered to safety guidelines, completed all mandatory education in a
timely manner
Ensured the accurate, timely flow of information by maintaining patient
records and updating charge nurse on patients' status.
Computer charting
Complied with HIPAA standards in all patient documentation and interactions.
Supervised and trained new members to the team
Recruited new team members through social media and community
sourcing.
Provided excellent customer service when taking inquires, doctor calls,
talking to emergency officials, families, and residents

Patient Care Technician
Story County Hospital - Nevada, IA - April 2002 to April 2007
Strong clinical skills in assessing vital signs and providing pre- and post-operative care, and long term clinical
relationship.
Adhered to safety guidelines, completed all mandatory education in a
timely manner
Ensured the accurate, timely flow of information by maintaining patient
records and updating charge nurse on patients' status
Complied with HIPAA standards in all patient documentation and interactions.
Supervised and trained new members to the team
Recruited new team members through social media and community
sourcing.
Provided excellent customer service when taking inquires, doctor calls,
talking to emergency officials, families, and residents

Patient Care Technician
Green Hills Retirement - Ames, IA - May 1997 to April 2002
Strong clinical skills in assessing vital signs and providing pre- and post-operative care, and long term clinical
relationship.
Adhered to safety guidelines, completed all mandatory education in a
timely manner
Ensured the accurate, timely flow of information by maintaining patient
records and updating charge nurse on patients' status
Complied with HIPAA standards in all patient documentation and interactions.
Supervised and trained new members to the team
Recruited new team members through social media and community
sourcing.
Provided excellent customer service when taking inquires, doctor calls,
talking to emergency officials, families, and residents
Helped with Job Fair set up and modeled with co-worker for the signage

Administrative Assistant
Printgraphics - Nevada, IA - January 1996 to June 1998
Ability to perform administrative and office support activities.
Excellent communication and writing skills.
Typing
Having strong analytical and organizational skills.
Proficient with computer literate such as Microsoft Word, Microsoft

Excel
Able to keep project on schedule.
Able to update and delegated detail and all projects.
Able to handle incoming calls and requests.
Ability to do research, draft and abstract reports.
Responsible for other duties as assigned.
Filing

Wknd Auditor
Guest Services - Ames, IA - January 1992 to August 1994
Acted as a liaison between guests and the services provided within and outside of the facility.
Promoted services of the hotel with the intent of complete satisfaction of the guest.
Responded to any request of the guest in a timely fashion and followed
through.
Administrated the policies and procedures of the Guest Services
Department.
Coordinated and assisted other departments for better Guest Services.
Administered constant vigilance of hotel and department for assistance and guidance.
Handled cash and performed Audits to maintain proper number
configures
Book large groups for events
Computer proficient


EDUCATION

36 Credits toward BA degree in Nursing in Biology/ Nursing
Grandview College - Des Moines, IA
2005 to 2007

AAS in Business/Biology
Des Moines Area Community College - Ankeny, IA
2003 to 2005
SKILLS

Faclility Coordination, B2B Marketing, Clinical Supervision, Employee Relations, Excellent Customer
Service, Market Strategy, Public Relations, Recruitment, Training, On-boarding


LINKS

https://LINKEDIN LINK AVAILABLE

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