• Overall 12+ years of development experience in Data Analytics, Adobe DTM and Adobe Launch.

• MUST HAVE


• Worked with key stakeholders to understand business objectives in order to develop the appropriate measurement plan and tagging strategy for Adobe Analytics

· Candidate must be very strong and have a hands-on TECHNICAL experience in each of following areas:

o Excellent knowledge and solid hands-on experience in Adobe Analytics, Adobe DTM (6+ years of progressive analytics development experience)

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  • Currently/actively managing Adobe Launch or working on migration from Adobe DTM to Adobe Launch in the last 6+ months
  
  
  • Experience in creating and maintaining technical specification documents for websites, mobile apps and campaign launches with Adobe Analytics
  
  
  • Hands-on working experience with data layers and tag management tools,Adobe DTM and Adobe Launch
    
    
    
    • Experience with DTM/Launch including implementation of data elements and rules.
    
    
    • Experience developing web measurement plans and leading Adobe Analytics tagging implementations
    
    
    • Have experience with data layer development in JavaScript
    
    
    • Have experience with CSS, JSON
    
    
    
    
  
  
  • Must have hands-on experience Analytics Testing and Quality Assurance
    
    
    
    • Performed data quality audits, QA tags, identified data collection issues, suggested improvements and implemented fixes, and automated testing
    
    
    • Proficient in using web debugging tools for testing of tagging implementations
    
    
    
    
  
  
  
  


• Must have practical problem-solving skills, ability to identify and interpret patterns, trends and anomalies in data


• Must have ability to succeed in a fast-paced, enterprise environment


• Attention to detail


• Technical Certification (is a PLUS)

o Certification in Adobe DTM

o Certification in Adobe Launch (Preferred)

Soft Skills

o Strong relationship-builder, outstanding verbal and written communication skills

o Exceptional organizational and multitasking skill

o Must have excellent presentation skill

o Must be a collaborative and team player

o Must have good professional ethics

o Manage offshore team as well as project deliverables