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Growth Marketing Engineer Location: US-CA-San Francisco Jobcode: 285efe063513a4c7b4066a1df3f0dd4c-122020 Email Job
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I am recruiter working with a 3 year old SF based eco-conscious retail e-commerce start-up. They just received a multi-million dollar round of funding from Goldman Sachs and reported $140M in revenue last year. They doubled in size over the past 18 months, yet it's still a small team giving you the opportunity to have a lot of influence growing the business and your career.
The Growth Marketing Engineer will work closely with the analytics, development, user acquisition, and product management teams to design, build and maintain tracking solutions in the ecommerce space. For this role, success will come through taking ownership of the design - from technical and functional specifications through to technical implementation, tracking, reporting, and ongoing holistic pixel and tag management.
What you will do:
• Implement and customize web analytics and website optimization tools based on business needs, specifically: Google Analytics, Google Tag Manager, Segment and tracking codes from online media vendors, such as Google AdWords, Facebook, and others.
• Lead pixel implementation and incorporate pixel audit suggestions for user acquisition efforts
• Experience in optimizing page load speed and reporting on site functionality
• Managing and tracking implementations across technologies
• Analyze site data and provide insights to growth team on customer behavior on-site
• Build out site reporting, monitoring and alerting
• Develop and implement tracking needs to support A/B and MVT testing leveraging Optimizely
• Develop a data quality metrics framework which includes dashboard/scorecard, and monitoring (alerts/triggers)
Qualifications we would love to find in you:
• Bachelor’s Degree or equivalent. Certification or degree in computer science, a plus.
• 3 + years experience in growth marketing or related field
• Excellent quantitative and analytical skills
• Expert at Google Analytics
• Experience in Google Tag Manager
• Experience with testing and optimization platforms (Optimizely a plus.)
• Proficient knowledge of JavaScript, jQuery, JavaScript Object Notation (JSON) and Document Object Model (DOM) manipulation
• Experience with web development technology and content management systems
• Self-starter and able to work well with individuals at all levels and across functions
• Experience in managing technical system implementations
• A data nerd. Passionate about embedding data-driven decisions within the organization.
• Strong organizational skills coupled with highly effective communications
• Experience with Segment a plus
Kain Colasanto
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