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Head of Communications and Brand International Region Location: NL-Amsterdam Jobcode: 2491571 Email this job to a friend
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Job TitleHead of Communications and Brand International Region Job Description
Head of Communications and Brand International Region
The Head of Communications and Brand is responsible for entire communication (internal and external) and brand reputation within International Region. He/she is also the spokes person for the Chief of International Region. The role is double hatted with Head of Communications and Brand for Growth Region. Your role:
This role plays a pivotal part in shaping and executing communication and branding strategies across a diverse International Region spanning multiple continents. The position involves defining and executing policies and strategies that affect the entire organization's brand reputation and communication efforts.
The role interacts with a wide range of stakeholder s, both internal and external , including executives, teams across various functions and the public. Managing these relationships effectively is essential for maintaining and enhancing the company's reputation. This role assumes ownership of communications for strategic programs within International Region, such as the new operating model, Go-to-Market, Partners Program, Sales Excellence, License to Operate, Global Services CoE, and Commercial Policy. This responsibility extends beyond merely executing strategies; it involves defining and shaping these programs in alignment with the company's global objectives. Coordinate and support strategic zone and marketing objectives like earned coverage in top tier media outlets and healthcare/tech trade media Drive thought leadership programs across media, government, academia and other audiences to grow Philips mindshare in health technology
Functionally lead and develop a team of around 30 communication and brand colleagues across the International Region You're the right fit if:
Youve acquired 10+ years of experience in Healthcare or Technology B2B, B2G Communications including experience in managing complex communications processes across a matrixed organization, strong experience in communicating with multiple, diverse stakeholder groups You have a proven track record in providing exceptional leadership and management to a diverse, geographically dispersed team, fostering engagement and development while promoting a culture of excellence and high performance You have developed and executed communication and brand strategies that align with global and local objectives to enable the business You have experience in effective crisis management and reputation safeguarding, contributing to the organization's overall resilience You possess the ability to lead through influence and to work effectively with senior executives About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others. Learn more about our business. Discover our rich and exciting history. Learn more about our purpose. Read more about our employee benefits.If youre interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.
Philips
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