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We are a global group of leading technology companies that digitize brick-and-mortar retail. Our solutions allow customers to design a perfect store, monitor retail execution, and track consumer behavior. We are proud to serve over 100 customers, including many of the worlds most beloved brands and some of the worlds most prominent retailers. We are a team of over 300 experts working out of 10 countries, providing world-class products and services to our customers. This position will be responsible for supporting the implementation and maintenance of all digital analytics data collection for one of Manulife's corporate segments and underlying business lines. Collaborate with digital product owners, channel owners, and marketers to ensure proper tagging and integration of their marketing technology and data capture implementation, in line with the measurement plan and business objectives. Partner with IT and technology on the continuous development process of enhancements made to our digital properties. Drive efficiencies across the organization and contribute to improving processes, standards, and practices for all business units. Be at the forefront of digital analytics implementation technology advancements, continuously learn, and explore areas of opportunity.
Main duties and responsibilities:
Support the implementation and maintenance of digital analytics tools (Adobe Experience Cloud, specifically Adobe Analytics, Tag Management System (DTM/Adobe Launch), Decibel, and Google Analytics) for upcoming and existing digital properties.
Work closely with business analysts to define implementation requirements, functional/tagging specification documents, and maintain implementation design documentation and data dictionaries.
Collaborate with IT (information technology) on continuous development work and closely align initiatives on our web properties.
Develop, customize, and troubleshoot events and tags in complex environments with the use of JavaScript, XML, HTML, and CSS.
Contribute to the creation and evolution of standards and baseline practices as part of the digital analytics center of excellence.
Experience, skills, and competencies:
Capacity to quickly learn and apply new skills and technologies
Self-motivated team player with a specialists mindset
Strong organizational, communication, and time management skills
Ability to prioritize tasks, manage time effectively, and work under pressure of deadlines
Requirements
Bachelors degree in a technical field (computer science, engineering, etc.) or relevant experience
2+ years of hands-on technical experience
Excellent oral and written English language communication and presentation skills
Great to have (every item on this list is a bonus):
Strong knowledge of JS, XML, HTML, and CSS, or mobile app development.
Advanced knowledge and experience with tag management systems (DTM, Adobe Launch, Google Tag Manager, Tealium, Ensighten, etc.)
Experience with digital analytics debugging tools, as well as data layer definition and maintenance
Hands-on experience creating and maintaining implementation design documents (SDR or similar)
Adobe Analytics and related Adobe Experience cloud tool expertise
Members of online subject matter communities such as #measure on Slack, stackoverflow, etc.
Benefits
A competitive compensation package can include:
Health insurance.
Dental and vision insurance
Disability coverage.
Paid vacation leave.
Retirement plan.
Company perks (e.g., company car or housing)
Variable pay (e.g., commissions or bonuses)
Work-life balance benefits (remote work, flexibility)
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