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Responsibilities
Execution of Global Programmatic: Delivering against KPIs at each stage of the buying cycle awareness, consideration, purchase, loyalty across multiple platforms.
Campaign Planning: You'll be responsible for planning and managing of Oracles programmatic campaigns across multiple pillars.
Campaign Setup and QA: Responsible for the creation of campaigns in the platforms as well as performing all necessary checks before campaigns activation. This includes all tracking tags are in place and audiences are pushed through correctly from the DMP before launch.
DSP Deep Dives: You will work with key DSP partners and monitor performance, ensure automated optimizations are working and know which DSP is the best platform for each campaign.
Analytics and Reporting: You will create weekly and post campaign performance reports for each campaign which provides analysis and insights that adds value to the team.
Requirements:
3+ Years of Programmatic expertise: You have experience in media planning and/or media activation, with hands-on executional experience with planning and managing large-scale programmatic activity in various platforms (DV360, TTD, etc)
Excellent Communication Skills: Whether verbal, written or powerpoint, you'll need to be able to communicate clearly and answer programmatic questions coming from all levels of understanding. Fluent in Spanish or Portuguese is a plus, but not required.
Programmatic Knowledge: You have a solid understanding of the programmatic landscape, best practices, and platforms to successfully manage campaigns.
Strategic and creative thinking: Always focusing on innovative, but measurable solutions.
Team Player: You have a collaborative personality that thrives in a highly cross-functional, cross-cultural environment.
Bias for action. You see the big picture and understand the complexity inside Oracle. You are willing work in an agile environment.
You believe in quality over quantity, and ground your recommendations in insights, research, and experimentation.
Possess an entrepreneurial spirit
Experience working with financial data and budgets
Ability to analyze complex issues and to develop relevant and realistic plans, programs and recommendations to solve business challenges
Familiarity with 3rd party bidding tools, DSPs, SSPs, RTB, Ad Verification, Ad Servers
Understanding of most recent global privacy legislation, such as: GDPR, CCPA, COPPA
Knowledge of media planning fundamentals
Proven track record managing high campaign volume, large budgets, complex strategies across multiple channels and driving quantifiable result
Understanding of DoubleClick Campaign Manager / floodlight tags / vendor pixels
Experienced working with Excel (e.g. PivotTables, Pivot Graph, Vlookups, Large Data Set, etc.)
Agency and/or multi-channel background a plus
Varite Inc
