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Marketing Director - Real Estate Team / REMOTE Candidates welcom Location: US-CA-Palm Springs Jobcode: 0ca22eee4ba6fab7be482b36d87b70cd-122020 Email Job
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Highly successful Realtor seeking to add another integral part to his organization as we continue to expand our sphere of influence, a Marketing Director, responsible for establishing, promoting and maintaining our company’s brand to generate business. This full-time or consultant marketing professional will also be charged with developing strategies and executing tactics that communicate their company's brand message. Prefer candidates to be in the PST zone, and can be remote from our market.
Key Responsibilities
As head of the marketing department, the director oversees all communications, public relations and promotional activities selected to support the brand and marketing strategy. This includes design, production and distribution of print materials such as brochures, ads and direct response plus radio and television spots needed for broadcast campaigns. In line with the need to keep the brand in front of the target audience, the marketing director manages press relations, speaking engagements, special events and community outreach activities. Website maintenance, social media participation and trade show exhibitions represent additional tasks supervised.
Other Duties
The marketing director serves as an internal consultant to any business units within the corporation. Staying informed about marketing trends and monitoring industry changes helps marketing directors maintain their firm's competitiveness. As keeper of the brand, the director often attends client presentations and helps prepare request for proposals, or RFPs, used to pitch new business.
Qualifications
Our team is seeking a candidate with a strong marketing acumen as demonstrated by education and experience (preferably with an Agent or Team with closings in excess of $25MM. Those with a bachelor's degree in marketing get consideration, but having a master’s in marketing or an MBA gives applicants an edge.
Skills and Attributes
Successful marketing directors in the real estate industry juggle multiple projects at once in a fast-paced work environment, and often under several supervisors. Well organized with strong customer-service, writing and presentation skills, real estate marketing directors have technical proficiency in a variety of software programs, including those integral to desktop publishing and website maintenance. An ability to lead the marketing team and work with vendors round out the skills necessary for the position.
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