Key roles & responsibilities: He / She should have good working exposure in IVD Market. To Develop, manage and achieve the established revenue goals for the region. Direct responsibility for Area manager including their target, performance, skill development and sales technique. To develop regional india market, develop and manage dealer, generate busines with the help of dealer and direct call, To Develop market intelligence reporting system which will provide regular information on market share, product performance and competitor activity. To aware about the new competitor product and their strategy and their product range. Ability to work independently as well as participating in a team of professionals. Ability to respond to urgent situation appropriately by prioritization and customer focus. Ability to leverage relationships acoress other business units with external sources. Preparing business plan for regional india, sales forecast, sales & marketing activity plan, timely executiion and effective implementation. To explore & target potential growth areas for our products aggressively in north india by conducting detailed market survey. To plan, develop & monitor sales & marketing strategies to develop and expand sales in IVD market in regional india. Preparing proposal, Presentations and sales contract with clients. To manage existing accounts effectively, Explore and develop new accounts in regional India Market. Desired Skills : Ability to manage varied workload, should be able to respond quickly and ability to sustain pressure. Good practical and Technical skills, High level of maturity, Good Communication Skills and Problem Sovling skills Willingness to travel extensively & Learn New Technologies Very Strong in MIS and Analysis