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Congo Brands is at the epicenter of where consumer demand meets product development. Through brand partnerships with lead influencers, we are afforded an inside look at what consumers truly desire. E-commerce becomes the laboratory for consumer feedback and serves as a data pool for future retail endeavours.

Congo Brands is a health and wellness brand that sells supplements, fitness snacks, hydration drinks, energy drinks, and many more through ecommerce and retail partnerships. Congo Brands houses some of the Worlds most noted brands including Alani Nu, Prime Hydration, Prime Energy, and 3D Energy only to include more within in the coming years. Congo Brands is on pace to become one of the Worlds most noted consumer product brand companies, with revenue growth increasing exponentially year over year. Congo Brands goal is to be the go-to Better for You Brand for everything from nutritional supplements, energy drinks, snacks and much more.

Responsibilities:

• Lead, mentor, and develop the category management team.
• Conduct category analysis and identify opportunities for growth, optimization, and innovation within the Sports Hydration & Energy Drinks categories.
• Develop and execute category strategies that deliver sales and profit growth for the company.
• Leverage syndicated data platforms (SPINS, Nielsen, and IRI) to analyze market trends, competitive landscape, and consumer preferences.
• Own the creation and distribution of monthly syndicated scorecard, highlighting key insights and trends.
• Develop and maintain category performance dashboards using Power BI, Excel and Bedrock Analytics to monitor key performance indicators and identify areas for improvement.
• Collaborate cross-functionally with marketing and sales teams to provide strategic input on promotional programs, pricing strategies, and product assortments that meet customer needs and drive sales.
  • Conduct post promotional analysis for key accounts.
• Develop and deliver clear, concise, and compelling presentations to communicate findings and recommendations to internal stakeholders and external partners.
• Continuously monitor and interpret industry trends and competitive landscape to inform strategic planning and decision-making.
• Use data-driven insights to influence assortment decisions and shelf placement.
• Develop, build and lead planogramming capabilities for both energy and hydrations sets, including the creation of a comprehensive product library.
• Establish and lead planogramming capabilities across Congo Brands categories, including building a comprehensive product library and training the team on premier planogram software.
• Develop and maintain strong relationships with key retail partners, influencing shelf placement and assortment decisions.

Requirements

• Bachelors degree in business, Marketing, Analytics, or a equivalent work experience.
• 6+ years of experience in category management, or a similar role within the Beverage CPG industry.
• Advanced skills in Excel, and other data/visualization tools.
  • XLOOKUPs/Pivot Tables a must, PowerBI/Power Pivot & Query is a plus.
• Proficient in other M365 tools such as PowerPoint, Word, SharePoint
  • Power Automate experience a plus.
• Hands-on experience with syndicated data platforms (SPINS, Nielsen, and IRI) is required.
• Proven strong analytical, problem-solving, critical thinking skills and a desire to be a lifelong learner.
• Excellent communication and presentation skills, with the ability to effectively convey complex data and insights to non-technical audiences.
• Ability to work independently and collaboratively in a fast-paced, dynamic environment.
• Experience with Blue Yonder (JDA) and/or other major space planning tools, experience with building out product databases is required.
• Passion for the beverage industry/CPG and a drive to make a meaningful impact on our business.
• Bonus points for those with experience in 84.51 Stratum.
• Committed to personal growth and the development of their team.

Benefits

• Competitive Salary
• Health Benefits: Medical, Dental, Vision, Life Insurance, Disability, HSA / FSA / Dependent Care FSA
• 3 weeks PTO + 8 paid holidays
• 6 weeks paid parental leave
• 401(k) plan with employer match
• Monthly cell phone stipend
• Free product
• AND MUCH MORE!