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Company Overview

KMS Technology is a leading software services company that specializes in providing innovative and cutting-edge solutions to our clients. Our teams offer unique software development expertise across the United States, Vietnam, and Mexico. We are dedicated to delivering high-quality products and technologies that meet customer needs and help them get to market faster. As KMS continues to grow, we are seeking a talented and experienced Senior Demand Generation Specialist to join our team and contribute to our overall marketing efforts, go-to-market strategy, and revenue growth.

Job Summary

As the Sr. Demand Generation Specialist, you will play an integral role in driving revenue growth by developing, executing, and monitoring comprehensive marketing programs across a variety of channels. These channels will heavily focus on digital marketing (email and content), social media & brand awareness, and targeted industry events. You will be responsible for supporting omnichannel marketing strategies that drive brand awareness and ultimately generate high-quality leads. The ideal candidate is a results-driven professional with a proven track record in B2B demand generation.

Key Responsibilities

Support the elevation of the KMS brand through social selling and thought-leadership strategies.
Create and manage integrated marketing campaigns across various channels like LinkedIn, ABM, email, content marketing, events, and more.
Plan and execute industry events, conferences, and webinars to showcase our expertise and engage with key stakeholders + drive potential customers.
Develop relevant content in the form of sales collateral, quote pieces, website sections, whitepapers, and datasheets to tell the KMS story and drive brand awareness.
Collaborate with sales and delivery teams to understand our target audience, value propositions, and key differentiators across our core service offerings.
Understand the marketing-to-sales handoff process and lead lifecycle in order to provide appropriate assets and sales support through each stage.
Conduct market research to identify customer needs, market trends, competitive landscapes, and leverage insights to develop effective marketing strategies.
Monitor and analyze marketing campaign performance, generate reports, and provide actionable insights and recommendations to improve marketing effectiveness.
Stay up-to-date with industry trends, best practices, and emerging technologies in marketing and software services, and identify opportunities for innovation and differentiation.
Support ad hoc projects including outreach for advocate program, customer marketing, ABM program, newsletters, etc.

Requirements

Qualifications

Bachelors degree required.
A minimum of 5-7 years of experience in demand generation or a similar role, preferably in a B2B or technology-focused environment.
Deep understanding and proven track record of successful demand and lead generation tactics.
Experience in event organization and execution from pre-event to post-event
In-depth knowledge of LinkedIn marketing and brand elevation strategies.
Excellent communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
Analytical mindset with the ability to interpret data and generate insights
Strong project management skills with the ability to prioritize tasks, manage timelines, and deliver results in a fast-paced environment.
Creative thinker who isnt afraid to try new things and has the ability to develop innovative marketing ideas.
Proactive, self-motivated, and capable of working independently as well as part of a team.
Background in Services Marketing is a plus.

Join our vibrant and fast-growing company to help empower our people, elevate our brand, support revenue growth, and contribute to overall KMS success. If you have a passion for elevating companies to the next level to help drive business growth and leads, wed love to hear from you!

Benefits

Perks

Target Salary is $75,000 to $85,000 annually.
Attractive compensation
100% company-paid Medical, Dental & Vision insurance (full-time hires)
401(k) with company match (full-time hires)
Self-managed PTO policy (full-time hires)
Flexible work location and culture
Work & grow with a passionate, talented team
Work at a company acknowledged as a "Best Place to Work"
Participate in community development activities

KMS Technology is proud to be an equal opportunity employer. We care about our people and celebrate our differences. We want to work with talented, collaborative, and innovative people. We do not discriminate in hiring or any employment decision based on race, color, genetic profile, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), martial status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other characteristics protected by law.

KMS Technology

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