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Senior Manager Fan Marketing Analytics
Location:
US-NY-New York
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Senior Manager Fan & Marketing Analytics - New York USA - max salary $160,000 - 12% variable

Note: Applicant must be resident of the USA or Green Card Holder.


Senior Manager Fan & Marketing Analytics New York

Job Responsibilities:

Our Sports Analytics Practice is seeking a seasoned and motivated fan & marketing analytics leader, with a deep passion for coaching and growing others, who can effectively partner with both business stakeholders, and technology leaders to deliver easy, effective data products and insightful analytics. Our team concentrates on high-impact, high-value development, and in this role, youll be lynchpin in delivering the solutions that help our clients turn data as an asset into business value. If youre someone who is versatile, methodical, excited by modern technology and enjoys tackling novel and complex business problems in the realm of sports, then this is your sweet spot.

  • Manage a group of marketing analysts, strongly understand the marketing ecosystem, marketing KPIs/measurement, growth & analytics to improve engagement & fan experience through strategic campaigns
  • Engage with client, understand business requirements & suggest best-of-breed data solutions
  • Translate business requirements from the client into equivalent analytics tasks
  • Oversee the building of data products / ML solutions through all phases of development lifecycle, from research, ideate and design through build, test and implement
  • Supervise the use of a broad stack of technologies Python, AWS, Spark, Databricks and more to reveal the insights hidden within huge volumes of numeric and textual data
  • Ensure thorough quality check of the output and provide tangible insights / recommendation to the client
  • Communicate technical information clearly to both technical and non-technical audiences.
  • Establish best practices and governance routines to ensure adherence to model management policies, peer reviews, and compliance to policy standards for privacy, ethics, and bias
  • Coach, grow and empower team members
  • Collaborate with other analytics leaders to develop annual roadmaps for Sports Decision Science projects and hiring, and translate those into quarterly plans
  • Stay informed on the latest advancements in data and technology space especially cloud infra, finding ways to deliver value by applying and customizing these to our specific problem space
  • Bachelors or Masters (preferred) degree in in a quantitative or technical field such as Statistics, Mathematics, Computer Science, Information Technology, Computer Engineering or equivale
  • 8+ years post academic professional experience in in the areas of Strategic Analytics, Business Intelligence, Data Science, or Consulting in a sports, media & entertainment environment or in a related field
  • 6+ years people management experience leading Customer & Marketing analytics teams in a direct manager capacity
  • Able to work with minimal instruction and oversight, conduct multiple tasks and projects simultaneously, maintain relationships with senior leaders, and own deliverables end to end
  • Track record of delivering data-driven products, insights, and influencing product and engineering decisions
  • Expertise in scripting languages (such as SQL, Python, etc.) and the tools (such as MS excel, PowerPoint, etc.) required to perform analysis
  • Strong project management skills, including managing technical resources and multiple priorities & milestones
  • High sense of ownership and results driven
  • Experience using data for storytelling and presenting research findings to technical and nontechnical audiences
  • Attention to detail, accuracy, and strong problem-solving abilities are crucial
  • Knowledge of ETL/ELT development principles, data warehousing, data lake & lakehouse essentials, data modeling and cloud architecture is a plus


Requirements

Requirement/Competencies:

  • Bachelors or Masters (preferred) degree in in a quantitative or technical field such as Statistics, Mathematics, Computer Science, Information Technology, Computer Engineering or equivale
  • 8+ years post academic professional experience in in the areas of Strategic Analytics, Business Intelligence, Data Science, or Consulting in a sports, media & entertainment environment or in a related field
  • 6+ years people management experience leading Customer & Marketing analytics teams in a direct manager capacity
  • Able to work with minimal instruction and oversight, conduct multiple tasks and projects simultaneously, maintain relationships with senior leaders, and own deliverables end to end
  • Track record of delivering data-driven products, insights, and influencing product and engineering decisions
  • Expertise in scripting languages (such as SQL, Python, etc.) and the tools (such as MS excel, PowerPoint, etc.) required to perform analysis
  • Strong project management skills, including managing technical resources and multiple priorities & milestones
  • High sense of ownership and results driven
  • Experience using data for storytelling and presenting research findings to technical and nontechnical audiences
  • Attention to detail, accuracy, and strong problem-solving abilities are crucial
  • Knowledge of ETL/ELT development principles, data warehousing, data lake & lakehouse essentials, data modeling and cloud architecture is a plus

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