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Greater Talent Group, Headquartered in Austin, Texas, redefines Talent Acquisition and Fractional HR Excellence with innovative strategies. We curate high-impact professionals aligned with company culture and objectives, while our Fractional HR services provide tailored solutions for dynamic growth. Our collaborative partnerships, national reach, technical expertise, and unwavering integrity drive industry-recognized and award-winning corporate cultures.
Greater Talent Group has an exciting opportunity for a VP of Marketingto join a dynamic and driven team at a Series B SaaS company.
As VP of Marketing, you will be responsible for leading the marketing efforts and driving growth through various channels. You will be a key player in defining and executing the marketing strategy through product marketing, customer marketing, demand generation, lead generation, and account-based marketing (ABM). Additionally, you will collaborate closely with the executive team and board members to ensure alignment and strategic growth.
As an experienced People Leader, you will drive innovation within the marketing team by fostering a culture of continuous learning, experimentation, and encouraging the exploration of new channels, tactics, and technologies. You will lead the development of a forward-thinking marketing strategy that anticipates and adapts to industry shifts by staying at the forefront of industry trends and emerging technologies.
This strategic marketing leadership role will be responsible for driving growth in the following areas of focus:
Product Marketing:
- Develop a deep understanding of our product and its unique value propositions.
- Lead product positioning and messaging strategies.
- Snaprecruit
