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Hourly Rate: $107 W2; $123 CTC/1099
Job Description:
o Review the TXschool.gov School Finder, Overview and Performance, and homepage prototype (as of 9/1/2021) against previous research with Texas parents to identify evidence based improvements that could be made prior to user testing.
o Prioritize the indicators that will be included on the school Finder, Overview and Performance, and homepage and develop recommendations for taxonomy for the domains and parent-friendly descriptors.
o Recommend a hierarchy and organization based on 2018 research that illustrates the information that is most important to parents.
o Provide counsel on data visualization, and info-graphics.
o In collaboration with the TEA team, develop a screener to randomly recruit 12 parents to participate in virtual In-Depth Interviews (IDIs) to test for QA of School Finder, Overview and Performance, and homepage prototypes.
o Use the screener to randomly recruit 12 parents from across the state with diversity across grade-span, race, ethinicy, and geography of the state. (4 interviews with Spanish speaking parents, 4 with African American, and 4 with White parents)
*Mix of rural, small town, suburban, urban. (4 IDIs each)
*Mix of grade-spans (4 elementary, 4 middle school, 4 high school)
*Mix of race/ethnicity (3 White, 4 African American, 2 English/Spanish speaking Hispanic, 3 English speaking Hispanic)
o In collaboration with TEA, draft and finalize the moderator guide for interviews. Moderator guide to include questions that will glean parent's reactions to the language, usability/functionality and design/graphics for the School Finder, Overview and Performance, and homepage.
o Conduct and complete round of 12 interviews with parents to get their reactions to the language, usability/functionality and design/graphics for the following. TEA members will join, and interviews will be recorded to share with TEA. Simultaneously translate Spanish language IDIs.
o Analyze and summarize findings from IDIs and develop a comprehensive deck of key findings and take-aways to be presented to TEA.
o Develop evidence based recommendations for changes to language, taxonomy, and visuals including implications for longer term communication strategy based on findings.
o Present comprehensive findings and implications to TEA, as well as recommendations for improvement to visuals, usability and language (finidings to be in a format usable and savable by TEA).
Required Skills:
Experience leading user testing and website QA. (8 years) Experience with Microsoft platforms. (4 years) Uses experience and judgment to plan and accomplish goals. (4 years) Independently performs a variety of complicated tasks. (4 years) Bachelor's degree in management or a related field preferred. (4 years)
Preferred Skills:
- Social media and marketing experience a plus. (4 years)
- Problem-solving skills to determine solutions to user interface challenges. (4 years)
- Ability to understand business metrics and translate company goals and objectives into digital experiences. (4 years)
- Excellent interpersonal and communication skills to communicate ideas to TEA. (4 years)
QA User Testing Manager with Marketing Exp Website QA, User Testing, Microsoft Platforms
Higher Competitive Rates will be considered for consultants with advanced skill set
Corp to Corp Resumes are welcome
Consultants may need a criminal background check
Chandra Technologies, Inc.
