Report this job

---

What is the problem? *

Incorrect company
Incorrect location
Job is expired
Job may be a scam
Other

A Premier Needle Arts Company

Vancouver, WA / Hybrid* / Full Time

This position is not eligible for a fully remote schedule.

The Challenge and The Opportunity

As our Brand Director, you will be responsible for all revenue generation activities and the overall profit contribution of the brand. Activities that fall underneath the leadership of the Director include:

• All product development and merchandizing, brand marketing, and sales.
• The overall creative direction and aesthetic of the Brand, including associated educational and media content.
• Oversight of divisional staff, including selection and development, leading staff meetings, and soliciting feedback about past, current and future merchandise, and projects.
• Oversee sales teams, wholesale distribution, and trade show sales.
• Collaborate with the companys software development and digital marketing teams to build websites and campaigns that drive sales through direct digital channels.
• Work with the CEO and Director of Inventory Management to set inventory levels and sell-through targets.
• Partner with the Customer Service team to set pricing tiers, standards for customer communications, problem solving, and relationship management.

The Team

You will work with a team of talented designers, photographers, web builders, and other professionals to drive product development, drive e-commerce, produce learning content, and support the development of both the team and the quilting industry at-large. We are exceptionally collaborative, supportive, thoughtful, and passionate about supporting each other and serving the diverse quilting market.

About Us

For thirty years Crafts Group has been making crafts accessible to everyone through quality products and engaging content. Our Quilt Division is on a mission to inspire our customers to create beautiful things with our fabric, thread, tools, patterns, and books. We work directly with trusted mills and manufacturers around the world. Our hands-on approach from start to finish gives us the freedom to make the fabric and thread our customers want without sacrificing quality. Located ten minutes from the Portland Airport, our Vancouver office is a supportive and creative environment. If you value community, creativity, and all things handmade, this is the place for you.

Crafts Group is an equal opportunity employer. We are committed to building a company that represents the craft communities we serve. We welcome employees of all backgrounds and perspectives, and we are committed to providing an inclusive working environment.

*After completing your 90-day introductory period, you may be approved for a hybrid work arrangement; all staff are scheduled to be in-office on Tuesdays and Wednesdays.

Requirements

Basic Qualifications

• Bachelor's degree (B.A. or B.S.) in an applicable field; four to five years brand management experience and/or training; or an equivalent combination of education and experience.
• Four to five years of learning and working in a defined industry, with understanding of that industrys competitive landscape, product offerings, and customer needs.
• Ability to establish and maintain effective working relationships internally and across the organization.
• Ability to assimilate new industry knowledge and expertise quickly.
• Three or more years of team leadership and management experience.
• Three or more years of successful sales generation responsibility.
• Ability to read, write and edit content for marketing publications and business updates; effectively present information to vendors, customers, contractors, and other stakeholders.
• Mathematical and standard business accounting skills.
• Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Preferred Qualifications

• Knowledge of the quilting industry, craft, and associated products.
• P&L management.

Benefits

Compensation: $70,000 - $90,000 per year DOQ plus annual bonus based on company profitability.

We offer a generous benefits package, including:

• Multiple medical and dental plan options after 30 days (with company contributions to the premium costs)
• Healthcare Savings and Flexible Spending Accounts
• Vision and other voluntary life and income replacement plans
• Company-paid Life and Disability benefits
• 401(k) Retirement Savings Plan with Employer Match
• Generous paid time off benefits
• Employee discounts at all Premier Needle Arts companies!