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At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. Were continually cultivating functional areas of expertise and retaining the highest caliber of talent while sharing knowledge and data, creating efficiencies, and looking at every aspect of our clients business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the worlds most competitive commerce markets and make each of our six capabilities the first to act on the next big things.
We live for the exchange of energy between brands and audiences, you should too, and weve made it our mission to expand every brands market share and heart share. Because we believe every transaction has the potential to be transformational.
We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, (link removed), TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.
Job Description
We're looking for proactive, curious, organized and excited minds to join our Performance Marketing team. We are seeking a Performance Marketing Strategist with at least 1 year of e-commerce marketplace or PPC management experience. Amazon experience a huge plus.
You'll be joining one of the fastest growing Amazon agencies in the country as a strategic partner and PPC brand manager. Candidates must have a strong understanding of PPC KPIs and management techniques, a love for beauty, skincare and wellness industries, and be prepared to lead the growth marketing efforts behind 5-10 brands. You will be a thought leader in the Amazon marketing space.
One main role you will be taking over is the ongoing optimization of Amazon product titles. This will involve living in our sales ranking software DataHawk to review how content changes affect ranking, sales, and conversion rate. You'll become an integral part of growing our brands and improving our sales rank in the Amazon Marketplace.
Responsibilities include:
Take ownership of paid and organic growth marketing initiatives for brands on the Amazon marketplace
Plan and execute digital ad campaigns to meet goals provided by key stakeholders
Daily analysis and management of keyword, bid, and creative strategies for performance and efficiency within a given budget
Interact with account, analytic and creative teams to optimize brand performance
Remain at the forefront of trends in the beauty, skincare and wellness industries
Ability to make recommendations to continually improve performance by analyzing internal results, competitive data, and keeping on top of industry trends and client goals
Strong time management and prioritization skills
Requirements
1-3 years of E-Commerce, PPC or online marketplace experience
1+ year Amazon experience a huge plus
DSP, email, push, display and/or other advertising channels are pluses
Advanced Excel knowledge and skills
Familiarity with Google Drive, Docs, Sheets and Slides
Familiarity with the skincare and wellness space, as an employee or as a consumer
Excellent communication, time management and organizational skills, internally and with clients
Experience with PPC management tools, such as Helium 10 or DataHawk
SEO knowledge or experience is a plus
SQL knowledge or experience is a plus
MUST BE NEW YORK BASED AND VACCINATED AS WE WORK TO A HYBRID MODEL.
Benefits
- Health, dental and vision
- PTO
- Summer Fridays
- Educational stipend
- Wellness and commuter benefits
- Work with a fun, consultative team of experts
- Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
Salary Range : $65,000 - $90,000
Front Row
