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Programmatic Advertising Campaign Manager Analyst LA
Location:
US-CA-Los Angeles
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As a Programmatic Advertising Campaign Manager Analyst, you will be responsible for the execution of programmatic advertising campaigns utilizing our proprietary technology platform, as part of our Yield team. The role involves a combination of data analysis, creative problem-solving, and cross-team collaboration to ensure campaign success and client satisfaction. Internally, you will be part of AdTheorent's Yield team with the title of Yield Manager.


Responsibilities Include:

  • Subject matter expert in programmatic advertising.
  • Ongoing management of campaign performance, campaign delivery, and campaign profitability.
  • Analyze data and implement optimization tactics to execute advertising campaigns based on client objectives.
  • Develop actionable insights and make recommendations to internal Client Services team.
  • Monitor and analyze reporting on a frequent basis to ensure optimal delivery and performance of campaigns.
  • Work with Data Science team to improve performance for campaigns.
  • Contribute to the development of best practices for Programmatic/Yield team.

Requirements

  • 1 to 4 years experience in campaign management of digital media or at least 4 years of relevant professional work experience (e.g., Operations, Technology, Finance, Economics, Engineering, etc.).
  • College degree in Engineering, Mathematics, Economics, Finance, Physics, Statistics, Computer Science, or Business.
  • Can thrive in a fast-paced and high-growth work environment.
  • Ability to translate business concepts to online marketing strategies, and vice versa.
  • Team player with good communication and collaboration skills.
  • Ability to translate business concepts to online marketing strategies, and vice versa.
  • Fluent in Excel with a willingness to learn SQL.

Benefits

Compensation range: $70K-85K base + 20% bonus potential. We offer full health coverage, generous PTO, an award-winning office culture!

The base range provided is AdTheorents current assessment for this role. The confirmed salary will be commensurate with experience, education, skills, and other factors. This is subject to change, but will be no less than the minimum stated. We encourage all to apply, as applicants will be assessed on an individual basis. Job title and base salary will depend on qualifications and experience.

We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply. #LI-hybrid

AdTheorent

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