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Select appropriate media such as radio, print, tv, social media, and billboards to promote the products and services provided by the company. Prepare advertising budgets, calendars, and project schedules. Design and implement social media strategy to align with business goals. Stay up to date with current technologies and trends in social media, design tools and applications. Perform research on current benchmark trends and audience preferences. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news) Collaborate with sales and customer service to ensure brand consistency. Communicate with company followers, respond to queries in a timely manner and monitor customer reviews. Oversee social media accounts’ design.
Requires a bachelor’s degree in Marketing, and at least, one year of experience of digital promotions.