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Job Description

• Plan and execute all digital marketing, including SEO, marketing database, email, social media and display advertising campaigns.
• Build, lead and manage the inbound marketing campaigns.
• Managing, guiding and training of the digital marketing team and motivate them to achieve their goals.
• Manage all digital marketing channels to ensure brand consistency.
• Measure ROI and KPIs and prepare and manage our global digital marketing budget
• Oversee our social media accounts.
• Manage and improve online content, considering SEO and Google Analytics.
• Forecast sales performance trends and act proactively to increase our market segment.
• Liaise with product owners and product marketing managers, creative and sales to increase client satisfaction through cohesive strategies.
• Align and cooperate with regional/local marketing team members to deliver locally relevant campaigns.
• Monitor competition and provide ideas to stand out
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• "Facebook , Twitter , YouTube, Snap chat , Google Ads , SEO , PPC , Leads".

Job Requirements

• BSc degree in Marketing, Digital media or relevant field.
• +5 years of experience as a Digital Marketing Specialist or a similar role.
• Strong understanding of how all current digital marketing channels function.
• Solid knowledge of online marketing tools and best practices
• Excellent analytical and project management skills
• Strong team management and communication (written and verbal) skills
• Good knowledge with digital ads platform.
• Good knowledge of attractive advertisements.
• Attention to detail.
• Critical thinker and problem-solving skills
• Good time-management skills
• Great interpersonal and communication skills