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Plans, develops, implements, and manages a comprehensive and effective public relations program fo by:

Formulating and recommending a strategic public relations plan branding strategy

that will increase public awareness and enhance the image.

Enlisting the support of community and business leaders as advocates for the

Institute.

Establishing and maintaining effective working relationships with representatives

of local news media, community and college organizations, business and industry

partners.

Advising college administrators, faculty, and staff in the effective use of messaging

and other mediums to enhance the awareness and support for college programs

and services.

Develops and maintains standards for campus communications, including

publications, web site and social media platforms, photography, and policies

affecting college communication channels.

Collecting, developing, and organizing information for dissemination to college and

community groups through a variety of media including radio, television,

newspaper, magazines, newsletters, social media platforms, podcasts, email, and

Web pages.

• Writing and editing