AssistantManagerMarketing

MBA/ Degree withminimum5 to 6 years of experience inmarketing, should be well versed in BTL & ATL activities. Age below 35.

lResponsible for setting up CRM software in new stores and training staffs to carry out CRM operations in the store.

lBrief store staffs about CRM operations, benefits and make them understand the importance ofgenerating in-store data for CRM.

lGenerate overdue reports and coordinate with stores to clear them.

lAdd digital data into CRM and coordinate with the stores to start working on them.

lWork on call center generated data and push them to stores CRM.

lManage Bharath Matrimony leads and send them to stores for further follow up.

lMonitor CRM activities of the entire region and coordinate with all stores for a swift operation of CRM in the region.

lGenerate digital and other campaign related reports as and when required and provide it to the stores.

lFind new ideas and work with the IT team for implementation of the same.

lAfter implementing new options in CRM, arrange meeting with the CRM staffs of the stores to train them about the same.

lResponsible for solving system issues/errors or complaints received from the stores related to performance of CRM software and get them resolved with the help of IT Dept.

lValidate bills closed by the stores & find out discrepancies in order to maintain a healthy competition across the region.

lEnsure if all the lead sources are active or not.

lUpdate the CRM Lead Management Google Sheet by coordinating with the stores.

lGenerate marketing teams performance report and provide them to store heads as and when requested.

lResponsible for providing data from IT team as and when requested by store heads.

lGenerate in-store campaign wise reports and provide them to the stores when required.

lMonitor all the stores on a daily basis to keep them active on CRM.