RESPONSIBILITIES:

Executes tests, collects, and analyzes data and results, identifies trends and insights to achieve maximum ROI in paid search campaigns

Tracks, reports, and analyzes website analytics and PPC initiatives and campaigns

Manages campaign expenses, stays on budget, estimates monthly costs, and reconciles discrepancies

Optimizes copy and landing pages for search engine marketing

Performs ongoing keyword discovery, expansion, and optimization

Researches and implements search engine optimization recommendations

Researches and analyzes competitor advertising links

Works with the Web development team to ensure SEO best practices are properly implemented on newly developed websites

Works with the Social Media team to drive SEO in content creation and content programming

Recommends changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords

Conducts keyword Research

Installs Google Analytics and Search Console on your website

Evaluates the content quality and removes low-quality pages

Identifies and fixes major crawler errors

Measures website uptime and page speed

Implements on-site SEO for webpages

Conducts Off-site SEO strategies including topic strategy, content submission, and backlinking

Implements local SEO and optimizes the Google My Business Page

Monitors website analytics and evaluates website ranking on a daily, weekly, monthly, and yearly basis

REQUIREMENTS:

One to three years of experience in successfully developing and executing SEO campaigns

Understands search engine algorithms and ranking methods

Experience with SEO industry programs, such as Google Analytics, Adobe Analytics, or other web analytics tools

Knowledge of keyword research and data mining

Able to complete a competitive analysis and create reports

Can efficiently communicate with other marketing professionals to align goals

Must be enthusiastic and willing to collaborate with others within the marketing department to manage SEO strategy

Familiarity with WordPress or other content management systems

Understands web structures and able to write HTML, JavaScript snippets is a plus

QUALIFICATIONS:

Must be 18 years of age and above

Good command of the English language

A headset with a noise-canceling feature and a high-definition webcam

TECHNICAL REQUIREMENTS:

Computer Processor: 1 Ghz or above; Intel Core i3 i5 i7 or AMD equivalent is highly required

RAM: atleast 8GB with 60GB hard disk space available

Internet Connectivity: 10 Mbps DSL/Fiber Internet connection (USB sticks, signal-based & wireless connections are not allowed)

Operating System: Windows Or Mac

PERKS AND BENEFITS:

Permanent Work from Home

Earn in Dollars

Training Included (Paid)

MST Working Time

No Experience needed, but a plus

HMO

Retirement Plan

Please note that shortlisted candidates will receive an application invite from our team through your email address so please always check your email and spam folder when you apply. Thank you.