• To prepare a strategy/plan for digital marketingCreate and design content for marketingEnsure branding and lead generation campaigns yield satisfactory resultsTeam Handling experience of 4-5 Interns would be preferredAssist in the formulation of strategies to build a lasting digital connection with consumersPlan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)Launch optimized online adverts through Google Adwords, Facebook Ads, etc. to increase company and brand awarenessBe actively involved in SEO efforts (keyword, image optimization etc.)Prepare online newsletters and promotional emails and organize their distribution through various channelsProvide creative ideas for content marketing and update the websiteCollaborate with designers to improve user experienceMeasure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)Acquire insight into online marketing trends and keep strategies up-to-dateSchema Mark Up / W3C Validation experience is preferred

Requirements of Digital Sales Executive

• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)Experience with SEO and SEMStrong written, verbal, and collaboration skillsExperience in FB/IG Paid Campaigns, PPCGoogle Ads, and LinkedIn Campaigns.Proven experience as Digital Marketing Executive or similar roleExcellent understanding of digital marketing concepts and best practicesExperience with B2B social media, Google Adwords and email campaigns, and SEO/SEMWorking knowledge of ad serving tools (e.g., DART, Atlas)Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)Skills and experience in creative content writingAnalytical mindset and critical thinkingExcellent communication and interpersonal skills