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BPCM is a women-led public relations and communications agency that focuses on building brand partnerships and sustainable storytelling. We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. We care about sustainability, brand recognition and telling impactful stories for our clients, and we seek out those who are eager to join a team that celebrates and supports innovation and encouraged growth. As a Supervisor for Wine & Spirits PR, you will help lead the agency's efforts in this area, working with a team of PR professionals to develop and execute impactful campaigns that drive results for clients.

This role will be hybrid, 2-3 days in our DUMBO office.

About the Role:

• Serve as a primary client contact with the proven ability to manage and drive multiple client account programs and teams delivering strategic value.
• Create and execute strategic public relations campaigns that drive media coverage and brand awareness for clients.
• Plan, develop, and advise clients on integrated and measurable PR initiatives, positioning, and messaging.
• Pro-actively pitch and secure maximum editorial opportunities; maintain press interest in clients through the development of creative pitch angles and create buzz around major client news.
• Maintain strong relationships with media contacts and influencers in the wine & spirits space, leveraging those relationships to secure coverage.
• Draft media and client materials as directed including press releases, bios, talking points, and media alerts.
• Provide input and guidance on content development and distribution to maximize media coverage and audience engagement.
• Collaborate with other agency teams as needed, including social media, event marketing, and influencer relations.
• Monitor media coverage and industry trends to identify new opportunities for clients.
• Brainstorm creative partnership and activation ideas for clients as well as new business opportunities.
• Develop full launch strategies surrounding client partnerships and activation.
• Participate in the new business process including idea contribution, research, and proposal preparation.
• Contribute to business growth by introducing clients to new capabilities, building a network of industry contacts, and participating in relevant professional organizations.
• Manage planning and execution of client events (i.e., staffing, production, invite outreach, budget, etc.)
• Develop and manage budgets, timelines, and other project-related tasks as needed.
• Providing coaching and guidance to team members to ensure they are meeting or exceeding performance expectations.

Requirements

About you:

• BA in Communications, Public Relations, Marketing or related field.
• Must have 5+ years of experience working in Wine & Spirits (agency or in-house) working on publicity campaigns with top spirits and lifestyle brands.
• Strong knowledge of the media landscape and influencer community within the travel and lifestyle space.
• Strong, established press relationships with members of top tier media for Wine & Spirits
• Proven track record of developing and executing successful PR campaigns and strategies, and securing meaningful press coverage for brands.
• Excellent communication and interpersonal skills.
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Experience managing teams and providing mentorship to junior staff.

The anticipated salary range for this position is $85,000 - $90,000 annually. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location.

Where a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.

WHY BPCM:

Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule (the BPCM staff is in-office 2 days per week) from our spacious office in DUMBO, we offer a WFH stipend, a dog-friendly office, Summer hours and a generous Paid Time Off policy.

BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies. All requirements and skills are subject to change as business needs evolve.

Benefits

• Medical, Dental, Vision Benefits
• 401k and additional supplementary benefits
• WFH Stipend
• Summer Fridays
• Generous PTO policy
• Dog-friendly office!