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Digital Marketing

Cline Name: DocuSign

Duration : 6+ months

Remote

Responsibilities

• Experience in Digital Marketing and Client engagement on social channels and analytics
• Understanding & experience in various marketing functions including Lead generation, Product positioning, Product Marketing, Account-Based Marketing, Market Research, Analyst & Partner relations
• Experience in hosting webinars for a global audience
• Experience with marketing automation tools for digital lead nurturing and Email Marketing
• Experience on Content generation with lead generation in mind - product material & marketing collaterals including website copy, microsites, landing pages, whitepapers, case studies and Expertise in Landing page optimization.
• Handling Media & PR Relations and overseeing the PR content Ability to support Account-Based Marketing including Buyer Persona & Customer Profile Mapping in pursuit of larger deals Responsible for Event marketing.

Desired Skills And Experience

• Excellent verbal and written communication skills
• Experience with SaaS platform Strongly preferred
• Extensive knowledge of social media
• PowerPoint, Word and Excel experience a plus (link removed)>