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Digital Marketing Lead
Location:
AU-Sydney
Jobcode:
tya6oy
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Digital Marketing Team Lead Mission

Firstly, only continue reading if you are full of ambition, and ready to work with a "relentless" team of A++ team members pushing each other (in a positive way) to be the best we can be.

So to keep up, you will have to be able to move fast and complete projects with lightening speed (but how much fun to be working with other team members who are doing the same!).

Your mission is to become the linchpin of our marketing execution, driving scalable and sustainable growth for our company.

This is an extremely exciting opportunity, as our business is scaling rapidly with a focus on becoming the largest in the world within our market, so not only is this longterm, but there will be significant advancement opportunities.

By capitalizing on the email marketing and SEO techniques, you will be managing the team members to design, implement, and refine a funnel that transforms our leads into loyal attendees, and subsequently, profitable clients and managing the SEO initiatives.

Within the first year, we envision a strong focus on implementing at least one weekly webinar campaign, aiming for a substantial quarterly turnout.

This isnt just about numbers; we're looking for quality interactions, as evident by a high rate of attendees translating into active sales appointments.

Vendor relationships are an integral part of this role. You'll master the art of negotiations, securing the best deals for our eblast initiatives, while ensuring optimal timing for delivery and maximizing engagement.

A crucial part of this will be your commitment to iterative learning. By split-testing every eblast, and documenting the results meticulously, you will continually refine our approach, discovering the most compelling hooks and offers.

The nurturing phase is equally critical. Your goal here is ensure the creation of simple, yet compelling email nurture sequences that respect our prospects' inboxes, while maximizing conversions. By leveraging automations and facilitating seamless interactions between our calling team and prospects, youll ensure a smooth journey from email click to sales conversion.

Lastly, being data-savvy is non-negotiable. Youll ensure the set up of impeccable tracking for every campaign, ensuring we know exactly where our leads are coming from and at what cost. With weekly data reporting, youll guide our decisions, highlighting where we should double down and where it might be prudent to pivot or scale back.

This role is about striking a harmonious balance between project management, team leader, and presenting the data so the CEO can make data driven strategic decision making. You'll be at the forefront of scaling a phenomenal business, working directly with the CEO. (link removed)>
Key Responsibility
To ensure that each team member meets their project plans and ultimately their KPIs.

But it's not just about numbers. As we help each client succeed, make sure we're also doing good in the world.

With every win, we'll give back through our 1for1 model, doubling our positive impact and showing our real commitment to making a difference.

Strategy will be the primary responsibility of the CEO, and execution will be the responsibility of this role, through team members either currently on or to be recruited to the team.

Example of team members to be managed:
1. Funnel Builder
2. Email copywriter
3. SEO manager

This role will start at 20 hours per week and scale to full time (possibility to start at full time depending upon the candidate).

P.S. Please note that meetings will be around 7:30am CET due to team member timezones.

Job Type: Full-time

Salary: $12,000.00 $16,000.00 per month

Schedule:

Monday to Friday
Application Question(s):

Share a link to your previous work with funnels.
Describe your experience interpreting funnel data and results.
Are you able to work starting at 7:30am GMT+2?
Work Location: Remote

Transitions Elite Inc.

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